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dc.contributor.editor |
Kreft, Jan [SAP14012534] |
pl |
dc.contributor.editor |
Kuczamer-Kłopotowska, Sylwia |
pl |
dc.contributor.editor |
Kalinowska-Żeleźnik, Anna |
pl |
dc.date.accessioned |
2019-08-29T11:43:56Z |
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dc.date.available |
2019-08-29T11:43:56Z |
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dc.date.issued |
2019 |
pl |
dc.identifier.isbn |
978-1-5225-9100-9 |
pl |
dc.identifier.isbn |
1-5225-9100-1 |
pl |
dc.identifier.uri |
https://ruj.uj.edu.pl/xmlui/handle/item/81527 |
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dc.language |
eng |
pl |
dc.rights |
Dodaję tylko opis bibliograficzny |
* |
dc.rights.uri |
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* |
dc.title |
Myth in modern media management and marketing |
pl |
dc.type |
Book |
pl |
dc.pubinfo |
Hershey : IGI Global |
pl |
dc.description.physical |
317 |
pl |
dc.description.additional |
Bibliogr. s. 238-311. Indeks |
pl |
dc.description.series |
Advances in Marketing, Customer Relationship Management, and E-Services Book Series, ISSN 2327-5502, eISSN 2327-5529 |
pl |
dc.description.publication |
20 |
pl |
dc.identifier.doi |
10.4018/978-1-5225-9100-9 |
pl |
dc.identifier.eisbn |
978-1-5225-9102-3 |
pl |
dc.identifier.eisbn |
1-5225-9102-8 |
pl |
dc.affiliation |
Wydział Zarządzania i Komunikacji Społecznej : Instytut Kultury |
pl |
dc.subtype |
Monography |
pl |
dc.rights.original |
bez licencji |
pl |
dc.identifier.project |
ROD UJ / O |
pl |