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Niewymagające konsumentki kultury : o charakterystycznym sposobie interpretacji seriali telewizyjnych w środowisku popegeerowskim

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Niewymagające konsumentki kultury : o charakterystycznym sposobie interpretacji seriali telewizyjnych w środowisku popegeerowskim

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dc.contributor.author Łuczaj, Kamil [USOS62948] pl
dc.date.accessioned 2019-03-28T11:47:52Z
dc.date.available 2019-03-28T11:47:52Z
dc.date.issued 2012 pl
dc.identifier.issn 1895-975X pl
dc.identifier.uri https://ruj.uj.edu.pl/xmlui/handle/item/71701
dc.language pol pl
dc.rights Dodaję tylko opis bibliograficzny *
dc.rights.uri *
dc.title Niewymagające konsumentki kultury : o charakterystycznym sposobie interpretacji seriali telewizyjnych w środowisku popegeerowskim pl
dc.title.alternative Consumers of culture : on the specific modes of soap opera’s interpretations on former socialist agrocooperatives milieus pl
dc.type JournalArticle pl
dc.description.physical 366-381 pl
dc.identifier.weblink http://www.ejournals.eu/Przeglad-Kulturoznawczy/Przeglad-Kulturoznawczy-2012/Numer-4-14-2012/art/1128/ pl
dc.abstract.en This paper discusses the reception of two popular TV series among socially excluded Polish women living in rural areas. It is based on the fi ndings of research project that I conducted from November of 2011 to March of 2012. I have conducted four focus groups combined with a projection of random episodes of two TV series: “M jak miłość” (“M as love”), the most popular soap opera in Poland, and an American program “Modern Family”, which breaks some social stereotypes. The main objective of the project was to fi nd out how socially excluded women decode social and ideological messages included in the TV series. According to Stuart Hall’s ‘encoding/decoding model’, I was focused on their common interpretation patterns. The main question was: are they able to understand the meanings of simple cultural symbols (e.g. a mustache, white briefs) or recognize popular actors and brands placed in a movie to the same extent as urban people? One other general question, which arises here, is if this popular culture is so popular? pl
dc.subject.en soap opera reception pl
dc.subject.en qualitative audience research pl
dc.subject.en gendered reception of Polish TV series pl
dc.subject.en anthropology of TV reception pl
dc.description.number 4 (14) pl
dc.identifier.doi 10.4467/20843860PK.12.031.0994 pl
dc.identifier.eissn 2084-3860 pl
dc.title.journal Przegląd Kulturoznawczy pl
dc.language.container pol pl
dc.date.accession 2019-03-28 pl
dc.affiliation Wydział Filozoficzny : Instytut Socjologii pl
dc.subtype Article pl
dc.rights.original OTHER; otwarte czasopismo; ostateczna wersja wydawcy; w momencie opublikowania; 0 pl
dc.identifier.project ROD UJ / OP pl
.pointsMNiSW [2012 B]: 9


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