Brand and its competitive potential in the Polish jewelry market

Bibliographic description

title:	Brand and its competitive potential in the Polish jewelry market
author:	Leniec Natalia
editor:	Jedynak Piotr
book title:	Competition and cooperation in the management theory and practice
date of publication :	2014
place of publication : name of publisher:	Kraków : Jagiellonian University Press
pages:	111-133
ISBN:	978-83-233-3686-0
notes:	Bibliogr. s. 131-133. Strona wydawcy: https://www.wuj.pl
language:	English
book language:	English
affiliation:	Wydział Zarządzania i Komunikacji Społecznej : Instytut Ekonomii, Finansów i Zarządzania
type:	chapter
subtype:	academic paper