Bibliogr. s. 119-120. Publikacja nie posiada numeru ISBN
language:
Polish
book language:
Polish
abstract in English:
The purpose of the article is to present both a theoretical and empirical analysis of the problem of protecting the value generated from innovation in tourism industry from the perspective of innovation barriers of tourism enterprises. Empirical evidence is obtained through surveys conducted in 2012 in the southern region of Poland. The questionnaires were administered to a sample of 55 micro, small and medium-sized tourist enterprises. The btained results confirm that more than half of investigated firms often experience difficulties in ensuring effective protection of implemented innovations. Perceived difficulties result from a limited pool of accessible protection tools as well as improper use of available mechanisms. The adverse impact of the barrier is more intensive with respect to the nclination to cooperate in innovation than directly on the number of implemented innovations.
number of pulisher's sheets:
0,6
affiliation:
Wydział Zarządzania i Komunikacji Społecznej : Katedra Zarządzania w Turystyce