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The specify of rural tourism development from the perspective of innovative driving forces
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The specify of rural tourism development from the perspective of innovative driving forces
Bibliographic description
| title: | The specify of rural tourism development from the perspective of innovative driving forces |
| author: | Kurleto Małgorzata 
|
| journal title: | Management. Science and Education |
| volume: | 3 |
| issue: | 2 |
| date of publication : | 2014 |
| pages: | 51-57 |
| ISSN: |
1338-9777 |
| URL: | |
| date accessed: |
2015-05-05 |
| notes: | Bibliogr. s. 56-57 |
| language: | English |
| journal language: | English |
| abstract in English: | The analysis covers a wide range of problems associated with entrepreneurship in rural tourism, which is the fastest growing sector of tourism. The paper is trying to explore the importance of increase in rural tourism, both as a tourism resource and as a source of revenue for the rural community. The study also tries to present the impact of current trends on tourism and attempts to explain that, some kind of innovations in rural tourism entrepreneurship referring to product, marketing and strategic management, can be considered like new trends The analyse is going as well to answer the question referring to the impact of tourism on growth in rural areas. The paper focused on Strategic Planning and Innovation-the proper way to sustainable development of rural areas. The paper aims is to show the opportunities of entrepreneurship in rural tourism leading to conditions necessary for the fulfillment of the needs and prospects of the rural regions. |
| keywords in English: | rural tourism, entrepreneurship, innovation, strategic planning, agrotourism |
| number of pulisher's sheets: | 0,9 |
| affiliation: | Wydział Zarządzania i Komunikacji Społecznej : Katedra Zarządzania w Turystyce |
| type: | journal article |
| subtype: | academic paper |
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Projekt „Repozytorium otwartego dostępu do dorobku naukowego i dydaktycznego UJ” współfinansowany w ramach poddziałania 2.3.1 „Cyfrowe udostępnianie zasobów nauki” Programu Operacyjnego Polska Cyfrowa z Europejskiego Funduszu Rozwoju Regionalnego i budżetu państwa na podstawie umowy o dofinansowanie nr POPC.02.03.01-00-0030/17-00
