The Role of Visual Media in the Transatlantic Relationship- An Analysis of the Presentation of US Presidents George W. Bush and Barack Obama on German RTL Aktuell News.

master
dc.abstract.otherMass media play an important role these days, when it comes to influencing people’s opinions. Especially news shows contribute to how for example specific persons or nations are perceived. The purpose of this study was to examine how biased German private television is, when reporting about US presidents George W. Bush and Barack Obama. Another objective was to find out what possible differences might exist between the news coverage of the respective presidents. Given the close connections between Germany and the United States, the research was first of all put into historical context and reviewed the development of German-American relations. For the main part of the thesis, a media analysis was conducted, based on video news clips on the German news show RTL Aktuell, covering two years of presidency of each of the above mentioned US presidents. A combination of qualitative and quantitative content analysis was chosen to analyze the texts and pictures of the news clips. The results revealed that the way of presenting George W. Bush was more negative than that of Barack Obama. The principal conclusion of this study is, that private media in Germany, in this case a television news show, tend to be biased and do not always act on a maxim of journalistic objectiveness. The audience relies on qualitative information but is often misled by what is shown on TV and possibly creates a false or incomplete image of a nation, due to the way its president is presented.pl
dc.abstract.plRola mediów w relacjach transatlantyckich - analiza prezentacji George'a W. Busha i Baracka Obamy w niemieckich wiadomościach RTL Aktuell.pl
dc.affiliationWydział Studiów Międzynarodowych i Politycznychpl
dc.contributor.advisorVaughan, Patrick - 132497 pl
dc.contributor.authorKolm, Anjapl
dc.contributor.departmentbycodeUJK/WSMPpl
dc.contributor.reviewerVaughan, Patrick - 132497 pl
dc.contributor.reviewerRobson, Garry - 199785 pl
dc.date.accessioned2020-07-20T19:38:34Z
dc.date.available2020-07-20T19:38:34Z
dc.date.submitted2011-10-07pl
dc.fieldofstudystudia transatlantyckiepl
dc.identifier.apddiploma-60919-120919pl
dc.identifier.projectAPD / Opl
dc.identifier.urihttps://ruj.uj.edu.pl/xmlui/handle/item/174500
dc.subject.otherGeorge W. BushBarack ObamaContent AnalysisMediaGermanypl
dc.subject.plGeorge W. Bush\nBarack Obama\nanaliza mediów\nNiemcy\nwiadomościpl
dc.titleThe Role of Visual Media in the Transatlantic Relationship- An Analysis of the Presentation of US Presidents George W. Bush and Barack Obama on German RTL Aktuell News.pl
dc.title.alternativeRola mediów w relacjach transatlantyckich - analiza prezentacji George'a W. Busha i Baracka Obamy w niemieckich wiadomościach RTL Aktuellpl
dc.title.alternativeThe Role of Visual Media in the Transatlantic Relationship- An Analysis of the Presentation of US Presidents George W. Bush and Barack Obama on German RTL Aktuell News.pl
dc.typemasterpl
dspace.entity.typePublication
dc.abstract.otherpl
Mass media play an important role these days, when it comes to influencing people’s opinions. Especially news shows contribute to how for example specific persons or nations are perceived. The purpose of this study was to examine how biased German private television is, when reporting about US presidents George W. Bush and Barack Obama. Another objective was to find out what possible differences might exist between the news coverage of the respective presidents. Given the close connections between Germany and the United States, the research was first of all put into historical context and reviewed the development of German-American relations. For the main part of the thesis, a media analysis was conducted, based on video news clips on the German news show RTL Aktuell, covering two years of presidency of each of the above mentioned US presidents. A combination of qualitative and quantitative content analysis was chosen to analyze the texts and pictures of the news clips. The results revealed that the way of presenting George W. Bush was more negative than that of Barack Obama. The principal conclusion of this study is, that private media in Germany, in this case a television news show, tend to be biased and do not always act on a maxim of journalistic objectiveness. The audience relies on qualitative information but is often misled by what is shown on TV and possibly creates a false or incomplete image of a nation, due to the way its president is presented.
dc.abstract.plpl
Rola mediów w relacjach transatlantyckich - analiza prezentacji George'a W. Busha i Baracka Obamy w niemieckich wiadomościach RTL Aktuell.
dc.affiliationpl
Wydział Studiów Międzynarodowych i Politycznych
dc.contributor.advisorpl
Vaughan, Patrick - 132497
dc.contributor.authorpl
Kolm, Anja
dc.contributor.departmentbycodepl
UJK/WSMP
dc.contributor.reviewerpl
Vaughan, Patrick - 132497
dc.contributor.reviewerpl
Robson, Garry - 199785
dc.date.accessioned
2020-07-20T19:38:34Z
dc.date.available
2020-07-20T19:38:34Z
dc.date.submittedpl
2011-10-07
dc.fieldofstudypl
studia transatlantyckie
dc.identifier.apdpl
diploma-60919-120919
dc.identifier.projectpl
APD / O
dc.identifier.uri
https://ruj.uj.edu.pl/xmlui/handle/item/174500
dc.subject.otherpl
George W. BushBarack ObamaContent AnalysisMediaGermany
dc.subject.plpl
George W. Bush\nBarack Obama\nanaliza mediów\nNiemcy\nwiadomości
dc.titlepl
The Role of Visual Media in the Transatlantic Relationship- An Analysis of the Presentation of US Presidents George W. Bush and Barack Obama on German RTL Aktuell News.
dc.title.alternativepl
Rola mediów w relacjach transatlantyckich - analiza prezentacji George'a W. Busha i Baracka Obamy w niemieckich wiadomościach RTL Aktuell
dc.title.alternativepl
The Role of Visual Media in the Transatlantic Relationship- An Analysis of the Presentation of US Presidents George W. Bush and Barack Obama on German RTL Aktuell News.
dc.typepl
master
dspace.entity.type
Publication
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