Współczesne organizacje a zaspokajanie potrzeb klientów

2012
journal article
article
dc.abstract.enThe existing definitions of quality as well as the commonly known quality management rules frequently refer to the notion of customers' requirements and expectations. A quality product is a product which -neets customers' requirements best of all. It turns out, however, that organizations fulfill not only the already existing requirements. In order to boost sales some of them create new requirements or even impose them (not always in an ethical manner). This paper aims at identifying various quality strategies used by contemporary organizations. The author presents various strategies of developing requirements and imposing them on customers, as well as strategies based on mutual Learning processes.pl
dc.affiliationWydział Zarządzania i Komunikacji Społecznej : Instytut Ekonomii i Zarządzaniapl
dc.contributor.authorBugdol, Marek - 127470 pl
dc.date.accessioned2014-09-27T19:51:22Z
dc.date.available2014-09-27T19:51:22Z
dc.date.created2012pl
dc.date.issued2012pl
dc.description.number10pl
dc.description.physical21-23pl
dc.description.volume44pl
dc.identifier.issn0137-8651pl
dc.identifier.urihttp://ruj.uj.edu.pl/xmlui/handle/item/1530
dc.languagepolpl
dc.language.containerpolpl
dc.subtypeArticlepl
dc.titleWspółczesne organizacje a zaspokajanie potrzeb klientówpl
dc.title.alternativeHow do contemporary organizations cope with meetins their customers' requirements!pl
dc.title.journalProblemy Jakościpl
dc.typeJournalArticlepl
dspace.entity.typePublication
dc.abstract.enpl
The existing definitions of quality as well as the commonly known quality management rules frequently refer to the notion of customers' requirements and expectations. A quality product is a product which -neets customers' requirements best of all. It turns out, however, that organizations fulfill not only the already existing requirements. In order to boost sales some of them create new requirements or even impose them (not always in an ethical manner). This paper aims at identifying various quality strategies used by contemporary organizations. The author presents various strategies of developing requirements and imposing them on customers, as well as strategies based on mutual Learning processes.
dc.affiliationpl
Wydział Zarządzania i Komunikacji Społecznej : Instytut Ekonomii i Zarządzania
dc.contributor.authorpl
Bugdol, Marek - 127470
dc.date.accessioned
2014-09-27T19:51:22Z
dc.date.available
2014-09-27T19:51:22Z
dc.date.createdpl
2012
dc.date.issuedpl
2012
dc.description.numberpl
10
dc.description.physicalpl
21-23
dc.description.volumepl
44
dc.identifier.issnpl
0137-8651
dc.identifier.uri
http://ruj.uj.edu.pl/xmlui/handle/item/1530
dc.languagepl
pol
dc.language.containerpl
pol
dc.subtypepl
Article
dc.titlepl
Współczesne organizacje a zaspokajanie potrzeb klientów
dc.title.alternativepl
How do contemporary organizations cope with meetins their customers' requirements!
dc.title.journalpl
Problemy Jakości
dc.typepl
JournalArticle
dspace.entity.type
Publication

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