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Children as recipients of marketing communication on the Internet
2016
book section
article
Author
Budzanowska-Drzewiecka Małgorzata
Editor
Budzanowska-Drzewiecka Małgorzata
Jedynak Piotr
Lipińska Aneta
publisher
Kraków : Jagiellonian University Press
Book title / Journal title
Challenges related to new segments and market trends
Pages
53-72
ISBN
978-83-233-4141-3
eISBN
978-83-233-9510-2
Series
Contemporary Management and Marketing Dilemmas
Notes
Bibliogr. s. 70-72
Language
English
Book language / Journal language
English
Affiliation
Wydział Zarządzania i Komunikacji Społecznej : Instytut Ekonomii, Finansów i Zarządzania
dc.affiliation | Wydział Zarządzania i Komunikacji Społecznej : Instytut Ekonomii, Finansów i Zarządzania | pl |
dc.contributor.author | Budzanowska-Drzewiecka, Małgorzata - 174223 | pl |
dc.contributor.editor | Budzanowska-Drzewiecka, Małgorzata - 174223 | pl |
dc.contributor.editor | Jedynak, Piotr - 128512 | pl |
dc.contributor.editor | Lipińska, Aneta - 199918 | pl |
dc.date.accessioned | 2016-07-22T06:42:17Z | |
dc.date.available | 2016-07-22T06:42:17Z | |
dc.date.issued | 2016 | pl |
dc.description.additional | Bibliogr. s. 70-72 | pl |
dc.description.physical | 53-72 | pl |
dc.description.publication | 1,2 | pl |
dc.description.series | Contemporary Management and Marketing Dilemmas | |
dc.identifier.eisbn | 978-83-233-9510-2 | pl |
dc.identifier.isbn | 978-83-233-4141-3 | pl |
dc.identifier.uri | http://ruj.uj.edu.pl/xmlui/handle/item/29308 | |
dc.language | eng | pl |
dc.language.container | eng | pl |
dc.pubinfo | Kraków : Jagiellonian University Press | pl |
dc.rights.licence | bez licencji | |
dc.subtype | Article | pl |
dc.title | Children as recipients of marketing communication on the Internet | pl |
dc.title.container | Challenges related to new segments and market trends | pl |
dc.type | BookSection | pl |
dspace.entity.type | Publication |